Fashion photography has the power to tell stories that go beyond aesthetics, delving into themes that challenge perspectives and spark conversation. I’m Joelle Cecilia, the photographer behind JOELLECQ.CO, and I’m thrilled to share the story behind one of my most thought-provoking projects, for The Individual Society. At its core, The Individual Society's imagery concept revolves around the Japanese philosophy of wabi-sabi—finding beauty in imperfection and impermanence. This

Recently, I had the pleasure of collaborating with Unearthed Collections on a commercial fashion shoot, and I’m excited to take you behind the scenes of this inspiring project. Hi, I’m Joelle, a photographer who finds beauty in authentic, fleeting moments. My style blends elegance and artistry, whether I’m capturing weddings, personal branding, or fashion. I take a collaborative approach to storytelling, ensuring my clients feel confident, comfortable, and truly seen. With fe

As a photographer, there’s something magical about capturing the timeless elegance of bridal fashion. I’m Joelle Cecilia, the photographer behind JOELLECQ.CO, specializing in fine art and commercial photography that elevates brand storytelling. Today, I’m excited to take you behind the scenes of one of my latest projects: a styled bridal fashion shoot for Dear Beauty. Dear Beauty celebrates femininity, romance, and intricate craftsmanship. This project aimed to create a colle

Fashion photography allows us to tell compelling stories that bring a brand’s identity to life. I’m Joelle Cecilia, the photographer behind JOELLECQ.CO, and today I’m thrilled to share a behind-the-scenes look at my recent collaboration with Génue, a Singapore-based ready-to-wear apparel brand. This project captures the effortless elegance and modernity that define the brand. Génue is all about creating elevated, ready-to-wear pieces that blend timeless sophistication with co

Photography is a powerful tool for capturing not just moments but also emotions and stories. I’m Joelle Cecilia, the photographer behind JOELLECQ.CO, and I’m excited to share the details of my recent collaboration with The WYLD Shop. This conceptual photo project celebrates the spirit of freedom and joy, inspired by the carefree beauty of the beach. The WYLD Shop, a Singapore-based boutique known for its bold, everyday glam aesthetic, celebrates individuality and freedom thro